The mobile market has been very busy this year despite the pandemic; And with the closing of each quarter, come the respective reports from analytical firms such as IDC, Canalys and CounterPoint Research, which provide us with an easy-to-understand metric on the performance of smartphone manufacturers during a certain period of time, in this case, during the third quarter of 2020.
The novelty this time is that the popular Chinese manufacturer, Xiaomi, has snatched the third place from Apple’s American apple. Likewise, Samsung remains in the lead with a total of 80 million shipments of smartphones , a share of 22% and, as if that were not enough, it is beginning to regain the market share that Xiaomi took from it in the Indian market.
For its part, Huawei remains the eternal number 2 , reaching a total of 50.9 million shipments during the third quarter and dominating approximately 14% of the market.
These data are provided by CounterPoint Research, but those obtained by the other firms do not differ much from the information presented above.
Xiaomi surpasses Apple and becomes the 3rd largest smartphone manufacturer in the world: Smartphone shipments of the 3rd quarter of 2020: Xiaomi overtakes Apple
According to CounterPoint Research, Xiaomi shipped 46.2 million devices during the third quarter , which earned it 13% of the market share. For its part, IDC claims that the Chinese manufacturer shipped 46.5 million units and captured 13.1% of the market. In turn, Canalys indicated that Xiaomi actually sold 47.1 million terminals, and that it acquired a 13.5% share during the quarter that just ended.
The third quarter of 2020 according to IDC
On the other hand, Apple is now in fourth place, with 41.7 million units sold and a market rate of 11%, according to CounterPoint Research. The story IDC tells us is not much different, ranking Apple in fourth place with 41.6 million shipments along with a 11.8% share. Finally, the Canalys report reports 43.2 million shipments and a 12.4% market rate for Apple.
No matter who you decide to believe, the story is the same, Apple has been displaced from third place by Xiaomi and its sales have decreased compared to last year.
The third quarter of 2020 according to Canalys
Overall, smartphone shipments grew exponentially in the third quarter of 2020 compared to the previous quarter, with the Indian market recording the highest shipments in a single quarter.
According to a separate report by Counterpoint Research, Indian smartphone shipments grew 9% year-on-year to reach more than 53 million units in the quarter, with Samsung ranking first in the country with a 24% market share and a 32% YoY growth, outperforming Xiaomi and other Chinese OEMs.
