1 \ Core modules Business Intelligence, Big Data and Digital Transformation. Business Analytics. Digital and social ecosystems. Big Data architectures. Business Applications: Big Data in Telecommunications and Banking. Introduction to...
1 \ Core modules The commercial area in the organization of the company. The integration of digital channels in the commercial strategy. The economic-financial management of the sales department. The...
1 \ Core modules Fundamentals of Marketing Intelligence and introduction to the Salesforce ecosystem. How to use Salesforce CRM in Marketing projects. Reports, Dashboards and Forecasting. CRM for B2B: Business...
1 \ Core modules Introduction to Artificial Intelligence and Model Generation. Design Methodology for Artificial Intelligence Solutions. Direction of Artificial Intelligence Projects. Applied Artificial Intelligence. Frameworks. Creation of business results. Use...
1 \ Core modules Strategy and consumer. Market Intelligence. 2 \ Cross Sessions: 1 \ Core modules Business reality. Business Experiences. Management skills. Tools and software.
1 \ Core modules Design and Creation of a Digital Marketing Plan. Digital Customer Journey. User Experience (UX). SEO and SEM. Google Adwords. Generate and qualify leads in Digital Marketing....
