TWITTER, A TRAIN AND TOILET PAPER
The importance of the correct management of Social Networks from the hand of a passenger on a train using Twitter for a complaint that he never thought would be answered and an efficient Community Manager that has surprised the whole world.: TWITTER, A TRAIN AND TOILET PAPER
Every day more brands know how to adapt to what their consumers and potential customers demand, which, among other things, is having proper attention to them through all the communication channels available to the company.
And among those communication channels with your clients and with your target audience, you cannot miss a web page that reflects with quality and professionalism, what is the objective, mission, vision and values of your business, be this the type that be.
And at the same time as having a professional website , tailored to your needs, whether you are a large company or a small business, you need to have an online presence , and having an online presence is not the same as having a website, it is about carry out different online marketing actions .
And of all the actions that can be carried out, today we bring an example in relation to the use and management of Social Networks as a key element to position yourself in this online world, a world of immediacy, of presence anywhere in the world and at any time of the day.
Perhaps you have already heard about the case that we are going to present, because it has been widely commented on on Social Networks, becoming totally viral , and after Social Networks, many television programs and written press have echoed.
Adam Greenwood, @AdamPlaysYT, was traveling on a train in the UK, went to the bathroom, and found that he had no toilet paper and tweeted the problem he had involving both his followers and the train company, Virgin Trains , @VirginTrains, and what was his surprise when they gave him a quick and efficient answer, they asked him exactly what car he was in and told him that they were going to send someone to bring him toilet paper.
We leave you the conversation maintained by Twitter :
This is a clear example of a Community Manager who knows how to do his job, and in addition to surprising one of his clients by giving him the solution to his problem quickly, he has managed to make the news everywhere, and for the better, since in many cases, companies are in the news for their mismanagement of Social Networks.
By the way, the train company has increased its number of fans , and the most surprising thing is that @AdamPlaysYT now has more than 17,000 followers, not bad for a 16-year-old boy who until his tweet to the train company, was a perfect stranger.
We cannot miss the opportunity to encourage you to follow us on Twitter too, you will find us at @ Rananegra1 .