Online Postgraduate in Digital Marketing [PSOMD]
description
With a duration of 3 months and taught by active digital experts, during ESIC’s Online Postgraduate Course in Digital Marketing you will learn how to successfully communicate your product or service over the Internet, in all types of media (Smartphone, Tablet, digital TV) and forms of relationship (Email marketing, Social Networks, Content Marketing, Blogs …).
The objective of the Program is to be able to find, attract and retain your closest customer , responding effectively to their motivations and needs.
Train at your own pace, where and when you want. The Online format of this course will allow you to train as an expert in digital marketing and be able to combine it with your work.
Differential factors: Online Postgraduate in Digital Marketing [PSOMD]
- Intensive program . In 3 months we will transform you into a true digital professional with expertise in SEO, SEM, Programmatic, Affiliate marketing, Inbound, Ecommerce and Social Media.
- Expert faculty . ESIC’s teaching staff is made up of more than 500 renowned professionals in their field, who work every day in the disciplines they teach and the program.
- Digital talent employability. The ESIC Professional Development Unit’s mission is to improve, promote and value the development of our students and former students.
- Lifelong Learning. Our mission with your training goes beyond the program, and that is why we give you special advantages for our workshops, events, studies and other support to boost your digital knowledge.
Methodology: Online Postgraduate in Digital Marketing [PSOMD]
The course has a theoretical-practical component based on real cases and practical exercises that will make learning very effective.
The methodology focuses on learning, combining the individual effort of the student and their involvement in teamwork.
Tutors, mentors and teachers facilitate the process of understanding and applying the knowledge / skills.
Methodological criteria
- Action-feedback-analysis-action projection.
- Student Centered Learning
- Promotion of independent learning and critical thinking of the student.
- Decision making.
- Individual evaluation.