April 20, 2024
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1 \ Marketing in the sports company and its functions

Saeed02 mins

1 \ Marketing in the sports company and its functions

  1. Marketing over time
  2. Definition of marketing
  3. Marketing basics
  4. Marketing as philosophy and activity
  5. Main functions of marketing
  6. Marketing tools and variables

2 \ Business analysis and Marketing Plan: 1 \ Marketing in the sports company and its functions

  1. Sports marketing
  2. Business analysis
  3. The marketing plan

3 \ The franchise in sports management: 1 \ Marketing in the sports company and its functions

  1. Historical and etymological configuration of franchise franchising
  2. Main terms
  3. Types of franchises
  4. Advantages of franchises
  5. Disadvantages of franchises
  6. The value of a brand
  7. Introduction to the franchise agreement
  8. Delimitation of the franchise in the European continent
  9. Contract concept
  10. The elements of the franchise agreement
  11. Content of the contract: obligations and rights of the parties
  12. The fulfillment of the contract
  13. The termination of the franchise agreement
  14. Steps for the formation of a franchise
  15. Precautions

4 \ Online marketing for sports facilities

  1. Online Presence
  2. Traffic capture
  3. Lead capture
  4. Content marketing
  5. Online store
  6. Measurement

5 \ Process of practical application of a marketing plan

  1. Starting point for the implementation of the new activity
  2. Marketing plan
  3. Marketing plan implementation process

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